It turns out that the Ms. Marvel run has also been a runaway commercial success as well, in a way that few other titles have. MS. Marvel is getting a sixth printing. The Daily Dot puts that in perspective:
Sixth printings are major milestones in the world of comics. Spider-Man Issue #583, the one with President Obama on the cover, only made it to a fifth printing despite making international headlines. Kamala now joins an elite lineup of bestselling comics that have performed beyond all expectations. Many of these titles are genre classics and major issues in their respective franchises, including a number of prestigious Marvel titles ...That Ms Marvel is getting a sixth printing speaks to the increasing diversity of comics fandom as well as the growing number of women and supporters of multi-cultural storylines who are entering the fold.